Product diversification, expansion into new markets, and investment in new technologies are some of the factors that have allowed the wool industry to achieve and maintain its position in the export economy. With 36 active markets, Uruguay is the 4th largest exporter of wool top by volume in the world, coming in 6th when exports [...]
The country once again leads in corruption perception in the region and ranks second in the American continent behind Canada. The new report of the NGO Transparency International (TI) on perception of corruption once again ranked Uruguay as the best country in the region and the second in the Americas, only behind Canada. The 2020 edition [...]
The business and technological world met again, this time in a blended format, virtual and face to face, at the 13th edition of Punta Tech Meetup. The business and technological world met again, this time in a blended format, virtual and face to face, at the 13th edition of Punta Tech Meetup. What began as [...]
Uruguay XXI launched in August the new sectorial brand Uruguay Wools, with the aim of shoring up a bruised sector, but with enormous potential. In the following interview, Inés Bonicelli, Deputy Director of Uruguay XXI, explains the decision to support this sector and the prospects for Uruguayan wools. Why did Uruguay XXI decide to support [...]
Ketchum Compass is a rapid-fire Q&A series by Ketchum Travel & Economic Development featuring insights from tourism/hospitality and country brand/investment promotion experts from across the globe to help guide other Destination Marketing Organizations (DMOs)/travel brands and Economic Development Organizations (EDOs)/country brand agencies in the right direction or spark ideas. In our next edition of Ketchum Compass, we [...]
Uruguay recently unveiled the brand ‘Uruguay Wools’ to promote its wool globally and turn the nation into a reference point in the wool industry, both at the regional and global levels. The event was attended by vice president Beatriz Argimón, president of the Uruguayan Wool Secretariat Miguel Sanguinetti and Jaime Miller, executive director of Uruguay [...]
